Implicit Bias: What Does Your Brain See?

Arin N. Reeves
November 2012

We have surveyed hundreds of people using this vignette to gauge how people imagine characters who are not assigned a race and/or gender and we have studied what experiences and information people utilize to create assignments of race and/or gender.

The research effectively disproves that any of us are “color-blind” or “gender-blind.” We “see” race and gender even when those characteristics are unidentified.

Think Smarter. Lead Better.

  • Wide differences of opinion in matters of religious, political, and social belief must exist if conscience and intellect alike are not to be stunted, if there is to be room for healthy growth.

    Theodore Roosevelt
  • Differences challenge assumptions.

    Anne Wilson Schaef
  • The test of a first-rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function.

    F. Scott Fitzgerald
  • Strength lies in differences, not in similarities.

    Stephen R. Covey
  • Where all think alike, no one thinks very much.

    Walter Lippmann