Implicit Bias: What Does Your Brain See?

Arin N. Reeves
November 2012

We have surveyed hundreds of people using this vignette to gauge how people imagine characters who are not assigned a race and/or gender and we have studied what experiences and information people utilize to create assignments of race and/or gender.

The research effectively disproves that any of us are “color-blind” or “gender-blind.” We “see” race and gender even when those characteristics are unidentified.